The Office of Alumni Relations and Marketing at Western Michigan University's Haworth College of Business provides planning, copywriting, design and production services to help you improve visibility and achieve your marketing goals.
College news and events
- Submit a Haworth College of Business news or event announcement
- Post your events on the college calendar. Departments and student organizations associated with the Haworth College of Business may request an account by contacting email@example.com.
The college provides a variety of templates for departments to create promotional material. Flyers and 11" x 17" posters created with these templates can be printed through the duplicating center (please indicate size when printing poster templates). 24" x 36" posters will need to be professionally printed and can be made by contacting Jamie Koning from Strategic Media at firstname.lastname@example.org. For assistance, contact the Office of Alumni Relations and Marketing at email@example.com.
Note: Please keep the text short and simple—event, date, time, room—and include a picture, if desired. The background and font must remain as they appear on the template. Submit your slide to the office coordinator in your academic department. Student groups may submit a digital sign to firstname.lastname@example.org.
Flyers and posters
Brown and Gold
Brown and Red
Note: This template is not a substitute for regular letterhead. It should only be used only where electronic correspondence is required. Contact the Office of Alumni Relations and Marketing at email@example.com if you require a customized template.
The program booklet template is available to use at conferences or other University events to outline scheduled activities. Please contact Ashlie Perry for the Publisher file and to discuss cover designs and printing options.
Haworth College of Business PowerPoint
This PowerPoint is a great tool to use when a visual representation of college information is needed. The PowerPoint provides information on major and minor offerings, fast facts, points of pride and more about the college of business.
Logos and design elements
For information on web images and sizes, visit wmich.edu/web/content/images. If you need assistance with the files or a specific department logo, please contact the Office of Alumni Relations and Marketing at firstname.lastname@example.org. For additional resources, including WMU visual identity guidelines and downloadable University logos and backgrounds, visit wmich.edu/visualidentity.
Logos must be sized proportionally. Do not squeeze horizontally or vertically. For more information, visit wmich.edu/visualidentity/logos.
The Office of Alumni Relations and Marketing has a collection of high-quality photos taken by the University photographer for design needs. Please contact Alyshia Norris to request photos. Please also contact the office to schedule a photo shoot for upcoming press or promotional materials, or to borrow a camera to take photos at an event.
The communications team can advise on video projects in terms of best practices, storyboarding and editing. Please contact us to meet about your video project, borrow a video camera or discuss video production services on campus.
Note: If you are using music in a video, you may want to consider using royalty-free music or purchasing stock music for your production. Use of many songs requires purchasing the rights to the music in order to share the work publically as a part of your video and may be cost prohibitive. Contact the communications team if you have questions about music use in video productions.