Holly Rosenhagen

Holly Rosenhagen

School of Communication

Holly Rosenhagen

2001 Alumni Academy Inductee

Holly Rosenhagen has spent more than 20 years of her professional life planning, creating, and supervising corporate and human resource communications for organizations. During her ten years with the former Upjohn Company, Holly served as an advertising specialist, and advertising and promotion manager for the home health care services division. While at Upjohn, she also worked as a communications specialist for antibiotic products in the international pharmaceutical division before becoming the senior product manager for reproductive health. In 1993, she supervised the national product launch for Depro-Provera Contraceptive Injection and received an Upjohn Operations Excellence Award. Holly joined the former First of America Bank Corporation (FOA) in the fall of 1993. Acting as FOA's first employee communications manager, she worked with senior management to develop strategic communication planning and tactics for business issues, employee benefits, and corporate policies. She created an Employee Communications Department and managed a staff responsible for both corporate and human resources communications. In 1993, Holly also networked with area businesswomen to create Dreaming Me, a nonprofit organization designed to promote selfesteem and independence in young girls. Dreaming Me programs have linked working women with area girls in school programs where the women share their "work" stories and explain different types of careers through interactive activities. In 1996, Holly created Strategic Communications, her own company dedicated to helping companies identify and create strategic communications that accomplish business goals. She continues to provide consulting, creative services, communication skills training, and project management to a wide range of companies, including Pharmacia, TSI Consulting, Inc., Arcadia Investment Management Corporation, netdoll.com, The Edge Design, and Engineered Plastic Components. Holly has spoken to a variety of audiences on developing effective communications, communication planning, and best practices in human resources communications. In 2001, she spoke on careers in communication as the keynote speaker at the WMU Communication Day. Since 1996, Holly has been a member of the Council for Communication Management, a national network of managers, consultants, and educators who work at the policy level in organizational communication to advance the practice of communication in business.

 

School of Communication
Western Michigan University
Kalamazoo MI 49008 USA
(269) 387-3130 | (269) 387-3990 Fax
com_info@wmich.edu