BS, Communication Arts and Sciences, 1979.
In 2011, he started his own business, Joe Colucci and Associates Inc. His company delivers world-class “business development and sales training” which helps build strong functional sales staffs and organizations. Joe's extensive experience with operating and directing sales, marketing and management teams stems from his work with manufacturers, franchises, financial services and distributors throughout the United States, Canada, Mexico and Europe.
Joe Colucci started his career in the advertising industry, after graduation from WMU, at Kenyon and Eckhardt in 1980. His responsibility was to assist Chrysler Corporation in the building of newspaper, radio and TV advertising for the Dealer Groups throughout the United States.
In 1983, he joined Chrysler Corporation as a District Sales Manager. In the 10 years Joe spent as a District Manager, he was promoted to five different sales markets. By 1993, he had moved his way up to Regional Sales Manager and then in 2000 he was promoted to the National Sales Manager position at Chrysler Corporation.
In 2004, he took his talents to Ford Motor Company as their National Sales Director. In 2007, he and a few other investors purchased a division of Ford Motor Company. He was named Vice President of Business Development for this privately held company. His focus was on building and implementing the strategy for Sales, Training and Marketing. Under his leadership, the company designed and implemented national brands, one of which was Motor Trend. This effort involved him in creating the 21st Century Selling Process.
He proudly stated that the core communication education from WMU also helped him become a Nationally Recognized Speaker for his industry.
Joe enjoys the warmth and comfort of his two sons, Joe, WMU- Class of 2010, and Cory, Northwood University – Class of 2012, and his amazing wife, Trish, a published author.