WMUK-FM set to begin spring campaign

KALAMAZOO, Mich.—WMUK-FM, Western Michigan University's public radio station, will begin its annual spring campaign Saturday, March 21.

On the heels of last fall's successful effort, WMUK will once again feature a shorter pledge drive designed to raise all of the dollars needed in half the live on-air pledge hours.

How funds are used

WMUK uses membership contributions and additional gifts to produce local programs and purchase programs such as "Morning Edition," "All Things Considered," "Wait Wait … Don't Tell Me" and "From the Top."

WMUK encourages members to support the programs they value by sending in their gifts, contributing online at wmuk.org or calling in a pledge during the live portion of the pledge campaign.