WMU News

WMUK fund drive ends with record total

October 29, 1998

University radio station WMUK-FM pulled out a come-from-behind victory in its week-long, fall fund drive, shattering several records along the way, including most money raised in the drive and most money raised in one day -- twice.

The station reached its $200,000 goal at 5:40 p.m. in a frenzy filled afternoon Friday, Oct. 23, said Floyd Pientka, station program director. After announcing the goal had been reached and declaring the drive over, several more contributors called, leaving the drive with a final total of $200,412.

Pientka said the drive started slowly, but picked up steam and ended in a flurry. The station set a record for one-day contributions on Thursday at $24,442 only to have that record broken on Friday with $25,254 raised. The previous record was just over $17,000.

In all, 2,848 people contributed by phone or mail, with 12 percent of them first-time contributors, another record.

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