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Two students get prestigious Adcraft scholarships

Sept. 20, 2006

KALAMAZOO--Two students in the Western Michigan University Advertising and Promotion Program were among 10 students statewide awarded 2006-07 scholarships from the Adcraft Club of Detroit's Adcraft Foundation.

Gov. Jennifer Granholm presented the winners with their scholarships at a recent reception and luncheon in Troy, Mich.

Nicole Brown, of Grass Lake, Mich., received a $3,000 scholarship. A senior with a double major in advertising and promotion and art, she is an active member of the WMU Advertising Club and was nominated by Dr. Betty Parker, WMU associate professor of marketing. Brown is an intern this semester in the creative department at Biggs Gilmore Communication in Kalamazoo, Mich.

Renee Thoma, of Grosse Pointe Shores, Mich., received a $1,000 scholarship. Thoma is a Lee Honors College student majoring in advertising and promotion with minors in communication and general business. She is an executive member of the WMU Advertising Club and was a 2006 summer intern for Doner Advertising in Southfield, Mich. She is currently employed at WMU's Office of the Registrar and was nominated by Dr. Karen Lancendorfer, WMU assistant professor of marketing.

The Adcraft Club of Detroit is the nation's largest advertising club. Its foundation annually awards cash grants to advertising and marketing students from Michigan universities. Students are nominated by faculty members and must submit an application and transcript, along with an essay demonstrating their knowledge and understanding of the advertising business.

Founded in the mid-1960s, the WMU Advertising and Promotion Program is housed in the WMU Department of Marketing in the Haworth College of Business.

Media contact: Mark Schwerin, (269) 387-8400, mark.schwerin@wmich.edu

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