Tara Bosch

Tara Bosch

Founder and CEO
SmartSweets

Tara Bosch is the founder of SmartSweets, a company on a global mission to Kick Sugar and Keep Candy. At 21, Bosch left college to begin recipe testing in her kitchen on her quest to tackle one of the largest and most concerning problems hidden in our everyday foods—sugar. Launching nationwide on store shelves less than a year later, SmartSweets can now be found in 26,000 doors across the USA and Canada, with partners including Target, Kroger, Costco and Walmart.

Today, SmartSweets has helped people kick over 1 billion grams of sugar, resulting in the company sky-rocketing from a zero to $360 million business in just 5 years. SmartSweets has amassed a kick sugar social media community of 589,000 and is the winner of several entrepreneurial awards. Bosch was named a Peter Thiel Fellow and has been featured in Forbes 30 under 30.

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