WMU News

Workshop explores benefits of customer service

March 29, 2001

KALAMAZOO -- Southwest Michigan businesswomen are invited to learn more about the benefits of outstanding customer service at a Western Michigan University presentation Thursday, April 5.

Jennifer VanConant, director of Colleagues International, will present "Customer Service: Cultivating Your Clientele," from 6:30 to 8:30 p.m. at the Kalamazoo County Chamber of Commerce building, 346 W. Michigan Ave. The program, part of a monthly series of workshops offered by WMU's Women's Business Development Center, is free and open to the public.

In her talk, VanConant will discuss how entrepreneurs can meet the needs of current clients and gain new ones, how to overcome objections, and the importance of outstanding customer service.

A graduate of WMU, VanConant is director of Colleagues International, a nonprofit foreign exchange program that places professional trainees from other countries with local businesses for professional development. She works with local volunteers who serve as host families for trainees during their stay in Kalamazoo. VanConant also is a news reporter for Cumulus Broadcasting and owns her own Mary Kay Cosmetics business.

WMU's Haworth College of Business established the Women's Business Development Center in 1999 to offer support to female professionals and entrepreneurs through training, group and individual problem-solving consultation, current business information and networking opportunities.

Reservations are required to attend the event. For more information or to reserve a seat, contact WBDC Director Pat Guenther at (616) 387-2714 or <patricia.guenther@wmich.edu>.

Media contact: Jessica English, 616 387-8400, jessica.english@wmich.edu

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Western Michigan University
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Kalamazoo MI 49008-5433 USA
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