The FMC logo is white with knock-out style text. Welcome to the Food Marketing Conference at Western Michigan University.

March 26 to 27, 2024

Radisson Plaza Hotel in Kalamazoo, Michigan. Sessions start at 8:30 a.m. both days.

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Covering key topics in the food industry

Leadership—Health and Nutrition—Private Brand—Consumer Trends—Technology

Special events and highlights

  • Constellation Brands and Mark Anthony Brands logos

    Conference Kick-off Reception

  • A Taste of West Michigan A collaborative food experience among some of Kalamazoo’s best food education programs, start-ups, and more

  • E&J Gallo and Founders logos

    Opening Night Reception

Featured keynote presentation

Victor Antonio, Sales Trainer and Motivational Keynote Speaker, Sellinger Group, presents

Sales Never Sleeps

Attitude ∙ Behavior ∙ Commitment

 

2024 speakers and partners

  • Sophie Abrahamsson

    Sophie Abrahamsson

    President of Americas at Bambuser

  • Denny Belcastro

    Denny Belcastro

    Vice President of Industry and Customer Collaboration at Kimberly-Clark

  • Peter Bond

    Partnership Acceleration at Flywheel Digital and Co-Host of the CPG Guys

  • Erin Bonovetz

    Erin Bonovetz

    Senior Vice President and General Manager at Perrigo

  • Dr. Jennifer Bott

    Professor of Management at Western Michigan University

  • Kevin Coupe headshot

    Kevin Coupe

    Author and Content Guy at MorningNewsBeat

    Learn more about Coupe

  • Kristin Crouse

    Kristin Crouse

    Principal at Circana

    Learn more about Crouse

  • Marta Cyhan Bowles

    Marta Cyhan-Bowles

    Chief Commercial Officer at NielsenIQ North America

  • Peggy Davies

    Peggy Davies

    President of PLMA

    Learn more about Davies

  • Juan De Paoli

    Juan de Paoli

    Vice President at Kroger

  • Amy Feldman

    Amy Feldman

    Senior Executive Vice President at Lifeway

  • Don Fitzgerald

    Don Fitzgerald

    CEO of DOM's Kitchen & Market

    Learn more about Fitzgerald

  • Bryan Gildenberg

    Bryan Gildenberg

    Founder and CEO Confluencer Commerce

  • Justin Honamon

    Justin Honaman

    Head of Worldwide Retail and Consumer Goods Go-To-Market at Amazon Web Services

    Learn more about Honaman

  • Katie Hotze

    Katie Hotze

    CEO and Founder of Grocery Shopii

    Learn more about Hotze

  • Rick Keyes  headshot

    Rick Keyes

    President and CEO at Meijer

    Learn more about Keyes

  • Anthony Kyles

    Anthony Kyles

    Vice President of National Accounts at PepsiCo

    Learn more about Kyles

  • Colleen Lindholz

    President at Kroger Health

  • Joe Mueller

    Joe Mueller

    Vice President at Kellogg Company

  • Katie Paul

    Katie Paul

    Senior Vice President of Merchandising at KeHE Distributors

    Learn more about Paul

  • Dave Peacock

    Dave Peacock

    CEO at Advantage Solutions

    Learn more about Peacock

  • Allison Quick

    Allison Quick

    Food Marketing And Supply Chain Management Student and Executive Vice President of the Food Marketing Association at WMU

    Learn more about Quick

  • Kathryn Peters

    Kathryn Peters

    Chief of Staff at SPINS

  • Don Sanderson

    Don Sanderson

    Chief Merchandising and Marketing Officer at Meijer

  • Tony Sarsam

    Tony Sarsam

    President and Chief Executive Officer at SpartanNash

  • Jason Smith

    Jason Smith

    Managing Director at Shopper Intelligence

  • Herb Smith

    Herb Smith

    Vice President at E&J Gallo Winery

  • Stephanie Stuckey

    Stephanie Stuckey

    CEO at Stuckey's Corporation

    Learn more about Stuckey

  • Michael Taylor

    Michael Taylor

    Chief Operating Officer of Retail Services at Advantage Solutions

    Learn more about Taylor

  • Dan Wandel

    Dan Wandel

    Senior Director at Mark Anthony Group

  • Ben Wynkoop

    Ben Wynkoop

    Strategist at Blue Yonder

  • Lily Zwanka

    Lily Zwanka

    Food Marketing Student and President of the Food Marketing Association at WMU

    Learn more about Zwanka

  • Dr. Russell Zwanka

    Dr. Russell Zwanka

    Director of the Food Marketing Program and Associate Professor of Marketing at Western Michigan University

2024 sponsorship opportunities

For more information regarding sponsoring the 2024 Food Marketing Conference, please review the sponsor level information below or contact Lisa Youtzy for more information.

  • Priority Access - $28,500 (limit 4)
    • Includes in-person conference registration for 24 people. Additional registration or blocks discounted at 20%.
    • Includes unlimited live hybrid access to all sessions for your organization.
    • Sole sponsor recognition for keynote speaker session, with commercial feature before session – limited.
    • Company ad copy and logo featured prominently within conference ballroom, on website and on all promotional materials.
    • High priority for Food Marketing Association Company Day (Fall 2024/Spring 2025) – student interviews, internship priority, presentations full-time graduate hiring priority.
    • Three $2,000 Priority Access Sponsor Scholarships awarded in your company’s name.
  • Platinum Plus - $23,500 (limit 8)
    • Includes in-person conference registration for 18 people. Additional registration or blocks discounted at 20%.
    • Includes live hybrid access to all sessions for 40 people in your organization.
    • Sole sponsor recognition for keynote speaker session, with commercial feature before session – limited.
    • Company ad copy and logo featured prominently within conference ballroom, on website and on all promotional materials.
    • High priority for Food Marketing Association Company Day (Fall 2024/Spring 2025) – student interviews, internship priority, presentations and full-time graduate hiring priority.
    • Two $2,000 Platinum Plus Sponsor Scholarships awarded in your company’s name.
  • Platinum - $18,500 (limit 8)
    • Includes in-person conference registration for 12 people. Additional registration or blocks discounted at 15%.
    • Includes live hybrid access to all sessions for 30 people in your organization.
    • Sponsor recognition for keynote speaker session or breakout session.
    • Company ad copy and logo featured prominently within conference ballroom.
    • Sponsor recognition on conference website and company logo on all promotional materials.
    • Two $1,000 Platinum Sponsor Scholarships awarded in your company’s name.
  • Gold - $12,500 (limit 10)
    • Includes in-person conference registration for 8 people. Additional registration or blocks discounted at 10%.
    • Includes live hybrid access to all sessions for 20 people in your organization.
    • Sponsor recognition for a breakout session.
    • Company will be recognized before and after sponsored breakout session.
    • Conference signage recognizing your company throughout the event.
    • Company recognition in select conference promotional materials including print, social media and virtual.
    • Two $1,000 Gold Sponsor Scholarships awarded in your company’s name.
  • Silver - $8,500
    • Includes in-person conference registration for 6 people. Additional registration or blocks discounted at 5%.
    • Includes live hybrid access to all sessions for 10 people in your organization.
    • Sponsor recognition on conference website.
    • Conference signage recognizing your company throughout the event.
    • Company recognition in select conference promotional materials including print, social media and virtual.
    • One $500 Silver Sponsor Scholarship awarded in your company’s name.
  • Bronze - $3,500
    • Includes in-person conference registration for 3 people.
    • Includes live hybrid access to all sessions for 5 people in your organization.
    • Sponsor recognition on conference website.
    • Conference signage recognizing your company as a Bronze Sponsor.
    • Company recognition in select conference promotional materials including print, social media and virtual.

Questions?

Questions? Contact the coordinators.