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Western students break down barriers through music with United Sound

News

… States Navy Band. Courtesy: John Reichanadter Members of United Sound performed on stage with the United States Navy Band on opening night of the Midwest Clinic in Chicago on Dec. 19, 2022. Courtesy: … John Reichanadter United Sound played before thousands of people and received a standing ovation. Pictured left to …

https://wmich.edu/news/2023/01/70294

Advertising professor wins national teaching excellence award

Haworth College of Business

… Advertising professor wins national teaching excellence award Submitted by … Lancendorfer KALAMAZOO, Mich.— Dr. Karen M. Lancendorfer, professor of marketing and director of the advertising and promotion …

https://wmich.edu/news/2022/06/68199

Bronco in the Big Apple: Marketing student sees dreams come true at New York Fashion Week

News

… experienced Times Square for the first time during a one-of-a-kind trip to the Big Apple for New York Fashion Week. … agency, CLC, and fashion leader IMG, delivered a one-of-a-kind educational experience for Morehead at UofNYFW. This unique academic enrichment program provides …

https://wmich.edu/news/2022/02/67195

Putting her skills to the test at Boeing

College of Engineering and Applied Sciences

… Cindy Wagner on KALAMAZOO, Mich.—During the initial launch of the Boeing 787 Dreamliner, the fleet was grounded to … required 16-hour days for 99 days from Boeing’s team of propulsion test engineers that included Bronco Anne Saad … through leading the testing, certification and delivery  of emerging technologies for new Boeing products. It is a …

https://wmich.edu/news/2023/02/70791

The numbers are in: Marketing analytics course makes measurable difference

Haworth College of Business

… Mich.—As Dr. Ann Veeck , Western Michigan University professor of marketing, prepared to teach her fall 2022 food marketing … class, she realized it was almost the fifth anniversary of the inaugural marketing analytics class. Launched in …

https://wmich.edu/news/2023/02/70833

Sales students take second place at national competition

Haworth College of Business

… Mich.—Western Michigan University seniors Erin Rogers of Grand Rapids. Michigan, and Trenton Sands of Winona Lake, Indiana, placed second overall as a team at … from across the nation competed at the University of Central Missouri in Warrensburg. Rogers and Sands are …

https://wmich.edu/news/2022/11/69903

WMU advertising students take first place

Haworth College of Business

… take first place Submitted by Amy Coughenour on A team of Haworth College of Business advertising and promotion students has won first … first time in Western Michigan University’s history, a team of 30 Haworth College of Business advertising and promotion …

https://wmich.edu/news/2022/06/68200

Starting Gate business accelerator serves 100th student company

W Magazine

… local investors.” Ten years ago, faculty in the Department of Management began talking with Haworth College of Business administrators about a simple yet powerful idea: … accelerator that would give students the resources, office space and connections they needed to successfully …

https://wmich.edu/news/2023/02/70888

Finding the next best meal: Bartek Scheibe’s road to the food industry

Haworth College of Business

… along the road to get to your destination, there are plenty of options to stop for a quick bite to eat. From the local …     “I hope to establish an online cooking brand. The goal of the brand is to create revenue from merchandise, … idea and see if there is a following before spending a lot of time and money?” he mentions. “Social media in my eyes is …

https://wmich.edu/news/2022/11/69901

Student leaders urged to register for RSO Leadership Conference

News

… 17-18, at the Radisson Plaza Hotel in Kalamazoo. The theme of this year's conference is "Model the Way." To attend the … must register online by 5 p.m. Friday, July 13. The cost of the 2012 RSO Leadership Conference is $25. An additional … depending on lodging choice. Three choices are being offered: $10 for a room shared with three, $25 for a room …

https://wmich.edu/news/2012/06/855