Planning and Reporting

Mission:

At Career and Student Employment Services at Western Michigan University, we empower students to develop the skills necessary for reaching their career goals.

Goal 1

Teach students to develop and apply knowledge about self (values, interests, skills, personality) to career decision making.

Departmental Student Learning Outcome 1:

Students will be able to (SWBAT) apply knowledge about self when deciding on academic major, co-curricular activities, and occupational direction as it relates to career planning.

Strategy 1.1.

Integrate FOCUS career assessment into all First Year Seminars.

Programmatic Student Learning Outcome:

SWBAT articulate their values, interests, skills, and personality characteristics after taking FOCUS and participating in an interpretation.

Assessment:

  1. Student-generated lists of 1-3 WMU majors and careers that align with their interests based on FOCUS results.
  2. Survey completed by students after participating in results interpretation.  

Target:

  1. 80% of respondents will be able to generate 1 to 3 majors and careers based on FOCUS results. 
  2. 80% of respondents will select 6 or 7 on the 1-8 scale indicating their ability to articulate VISP and identify majors aligned with VISP.

Strategy 1.2.

Incorporate the creation of action plan for students participating in the Career Zone and career advising.

Programmatic Student Learning Outcome:

SWBAT create a customized action plan that takes into consideration students’ values, interests, skills, and personality as well as occupational knowledge as a result of using career assessments and occupational research tools.

Assessment:

Students’ answers to qualitative questions regarding students’ next step in the career development process assessed with a rubric.

Target:

85% of respondents will describe at least one next step they will take in the career development process as a result of career advising / career zone visit.

Goal 2

Help students identify and develop transferable and job-specific skills as a result of experiential learning.

Departmental Student Learning Outcome 2:

SWBAT identify and develop transferable and job specific skills through participation in experiential education.

Strategy 2.1.

Increase students’ knowledge of experiential learning opportunities.

Programmatic Student Learning Outcome:

  1. SWBAT compose a list of ways to get experience in their field of interest.
  2. SWBAT to explain internship search strategies.

Assessment:

  1. Number of students who participated in experiential learning as reported through the Post-Graduation Activity Survey.
  2. Survey asking students to (a) list 1-3 potential internship sites and/or other ways to get experience, and (b) describe 1-3 ways in which they will locate opportunities to get experience in the field of interest.

Target:

  1. 65% of respondents to Post-Graduation Activity Survey will report having participated in experiential learning.
  2. 80% of respondents will (a) list at least one potential experiential learning opportunity and (b) describe at least one way in which they can locate experiential learning opportunity.

Strategy 2.2.

Develop an online training program for student employees on transferable skills (Student Employee Excellence "SEE" program).

Programmatic Student Learning Outcome:

SWBAT identify and develop transferable skills desired by employers during student employment.

Assessment:

Quizzes built into the Student Employee Excellence program.

Target:

Students from at least 30 campus departments will participate in the Student Employee Excellence program.

Strategy 2.3.

Increase internship opportunities for WMU students.

Programmatic Student Learning Outcome:

SWBAT access experiential learning opportunities aligned with their academic program.

Assessment:

Number and types of internships available to students through BroncoJOBS.

Target:

Number of internships in BroncoJOBS will increase by 40%.

Goal 3

Assist students with obtaining jobs that align with their values, interests, skills, and personality by teaching them to effectively communicate skills and experiences to prospective employers.

Departmental Student Learning Outcome 3:

SWBAT articulate their occupational direction and demonstrate effective career search strategies to obtain jobs aligned with their VISP.

Strategy 3.1.

Increase students’ ability to communicate their skills through job search materials.

Programmatic Student Learning Outcome:

SWBAT describe their skills, interests, and accomplishments through resumes, cover letters, answers to interview questions, and personal commercials.

Assessment:

  1. Sample of students’ resumes assessed with a NACE rubric.
  2. Open-ended answers to the Career Zone survey assessed with a rubric.

Target:

  1. Overall resume score will be at least 3 on a 1-4 scale. 
  2. Students’ responses to open ended questions related to ability to communicate skills to potential employers through resumes, cover letters, and interviews will reach at least 3 score on a 1-4 scale. 

Career and Student Employment Services Strategic Plan

Career and Student Employment Learning Outcome Delivery Map