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… process improvements. "All the marketing and data a campus can produce is useless unless it reaches the right audience. … and enrollment management departments demonstrate how to efficiently gather and utilize contact information of … same day and a phone call from a current WMU student is triggered within 24 hours of that data being added. In its …

… to know whether sales and market share increased—and by how much—and if those figures offset the expenses of the campaign. I love that he can see beyond the creativity of the message to the overall … , associate professor of marketing. "Andrew was a clear candidate for this award," says Atkin. "His GPA puts him …

… by Rootead. Join Rootead in bringing this classic African folktale to life through drum, song and dance. Free and … the basic Katherine Dunham technique which combines African and Caribbean styles of movement. First class is always … at WMU. Free and open to the public.  Community African dance class —7:30 to 8:30 p.m. at the Rootead Enrichment …

… by Erin Flynn on Arcadia Flats will open to students in fall 2020. KALAMAZOO, Mich.—In response to input at recent … Flats student housing development when it opens in the fall. The additional spaces—available to residents of … and in this case, it is also a great start to something bigger—Hilltop Village," Dakin says. Stay up to date on …

… group at Indiana University. He began his work there in fall 2012 as the Pam and Jack Burks Professor of Music and … They appeared at the national conventions of Music Fest Canada, the Music Educators National Conference and the … Complete Guide to Teaching Vocal Jazz" and "The Wow Factor: How to Create It, Inspire It & Achieve It." The latter was a …

… on From left, Brandy Johnson, executive director of MCAN; Dr. Mary L. Anderson, WMU associate professor of … students in school counseling. The course, launched in fall 2014, was designed by Anderson and led to WMU President … a peer-reviewed, academic, online journal focusing on how students aspire to, gain access to, enroll in and …

… of the numerical minority and as part of the majority, and how each person can contribute to an environment that cultivates purpose and …

… Fellow and in May, she was named a Leadership and the American Presidency scholarship winner. Senior Alexis Lenderman , … the Ronald Reagan Presidential Foundation and Institute's fall 2017 Leadership and the American Presidency program. The program is designed to develop …

… The American Dream: Matt Taylor Ascends Through the Airline … Matt Taylor Want a short story about a dynamic career and how the WMU College of Aviation made it all possible?   … of the DC-9 family that was launched in 1979 and logged 36 years of passenger service.   Taylor with an …

… through ongoing research, student success programs that can tackle the problem of low rates of degree completion. … assigned to one of the two groups. Both approaches will fall within the framework of WMU's First Year Seminar … work. The 40 members of the original planning group also showed commitment to rigorous analysis and research as the …