On-air pledging starts Oct. 10 for WMUK-FM fall pledge drive

KALAMAZOO—Western Michigan University public radio station WMUK-FM will try to "get the story" when on-air pledging begins Wednesday, Oct. 10, in its annual fall fund drive.

As part of the drive, the station will invite listeners who became WMUK members to share their stories about how they became a supporter of the station, while also engaging potential new members. Brief member stories will be read on the air during the live portion of the campaign.

The fall drive raises funds to purchase programs such as "Morning Edition," "All Things Considered" and "From the Top." Recent successful campaigns have resulted in the acquisition of such programs as "Wait, Wait … Don't Tell Me!" This year's goal is $175,000.

WMUK, broadcasting at 102.1-FM, also will conduct a drawing for an iPad to be given away on the evening of Friday, Oct. 19. No contribution or pledge is necessary to enter the drawing.

Visit wmuk.org to donate or for more information about the drive.