A student in the Bronco Pitch Competition smiling and congratulating a team.


Students from across Western Michigan University's campus, as well as regional high schools, participate in the annual K.C. O’Shaughnessy Competition and Showcase. One person from each company is allowed to present the pitch for their team's innovative idea.

2022 Winners

  • Video of The Lux Scrub

    The Lux Scrub: First place and $2,000

    The Lux Scrub is an attachment for the kitchen sink that makes dishwashing more efficient. Team members include Julia Haas, Rachel Millett, Paige Roden and Mandy Sorensen.

  • Video of Sportwatch

    Sportwatch: Second place, People’s Choice Award and $1,700

    Sportwatch is an app for high school cross country and track coaches to easily manage data for their team rosters. Team members include Seth Byrne and Matt Loucks.

  • Video of Grocery Guardian

    Grocery Guardian: Third place and $800

    Grocery Guardian is a camera that, when placed inside of a refrigerator and accompanied by an app, aims to reduce food waste. Team members include Alex Schmitt, Harley Seelbinder and Nathan Wenke.

  • Video of T-E-G Glasses

    T.E.G. Glasses: Fourth place and $500

    T.E.G. Glasses is a device for frames that generates electricity to counteract the condensation on glasses. Team members include Enock Barasa, Niko Kaltsas, Kaden Jacobson and Mila Mitovski.

Check out more winners