Kaiser Sales, Negotiation and Leadership Lab

Sales and business marketing faculty member meeting with a group of students at a conference room table.

Corporate Giving Opportunities

Our industry partners have been key to the success of our program throughout its history. We know that sales at its core is about listening, and we have listened intently to industry needs. Hiring is a partnership, and we value the employers who hire our students greatly. You are as much a part of our success as our students are. Connecting talented sales professionals with world-class organizations is our passion. Maintaining upgrades to our lab allows us to retain our competitive edge in drawing the best students to our program, resulting in the best talent for your organization. Your investment in the sales lab will benefit students who may become your future employees.

Kaiser Sales, Negotiation and Leadership Lab
Western Michigan University
Kalamazoo MI 49008-5430 USA
(269) 387-6130

Corporate sponsorship

Donor benefits
  • Recognition at the lab as a donor to the project on a donor recognition display.
  • Access to student resumes.
  • Awareness of your organization among future sales leaders; early access to talent.
  • Priority access at recruiting events.
  • One complimentary Sales and Business Marketing Association meeting appearance per year.
  • Four tickets to the annual Sales and Business Marketing dinner.
  • Discount on registration fees for sales seminars held in the new sales lab facility.

Commitment

  • 1 year: $5,000
  • 2 years: $7,500
  • 3 years: $10,000

Sponsorships have varying commitment lengths, with an option to renew, and all donor benefits apply during the sponsorship period. The three-year sponsorship may be structured annually so that the gift can be given in multiple budget years.

Naming opportunities

Donor benefits
  • Recognition at the lab as a donor to the project through highlighted room signage and donor recognition display.
  • Access to student resumes.
  • Company name/logo displayed in the room and visible for on all recorded sales interactions.
  • Awareness of your organization among future sales leaders; early access to talent.
  • Priority access at recruiting events.
  • One complimentary Sales and Business Marketing Association meeting appearance per year.
  • Four tickets to the annual Sales and Business Marketing dinner.
  • Discount on registration fees for sales seminars held in the new sales lab facility.

Named spaces

  • Role-play rooms: $30,000 per room, four rooms total
  • Meeting room: $35,000
  • Board room: $40,000
  • Technology room: $35,000

Rooms will be named for four-year terms from the date of the gift with an option to renew, and all donor benefits apply during the four-year period. Donations may be structured annually so that the gift can be given in multiple budget years.