Specialized learning space
At the lab, you will participate in authentic selling scenarios in a realistic environment where your selling technique will be recorded and you can review your role-plays as many times as needed to pinpoint areas for improvement and refine your skills. The technology allows sales faculty to share best practice examples with you and also provides recruiters with a sneak peek at your talent so you can share your best recordings with those looking to engage you as an intern or full-time employee.
Our program
At WMU, becoming a stellar salesperson is what is in store for you. With our focused program and resources like the Robert S. Kaiser Sales, Negotiation and Leadership Lab, we have what you need to succeed in the world of sales. And if competition is your thing, we have a variety of opportunities each year to compete against other universities all over the country in sales competitions, with WMU often placing in the top 10.
Through multiple interactions and role-plays in the Robert S. Kaiser Sales, Negotiation and Leadership Lab, students develop a level of confidence that cannot come from classroom interactions alone.