Academics

Known for its proven track record and rigor, the accountancy program at Western Michigan University is dedicated to preparing you for a rewarding career in accounting. In our program, you will learn to analyze and solve problems. Our curriculum requirements will help you develop skills to think critically, communicate effectively and use information technology. This top program is among less than 2% of the world's schools offering business degree programs with supplemental AACSB accounting accreditation. Learn more about accreditation.

Accountancy program information

Our program prepares students for careers in fields such as eCommerce, data analytics, digital marketing, social media and web application development services. Students will study digital technologies, web applications, web design and digital marketing practices in order to solve contemporary business problems and meet challenges in the rapidly changing digital marketplace.

Digital marketing program information

In the finance program, you will develop a broad understanding of financial decision making while the personal financial planning major will help you gain a strong foundation in financial planning and working with clients. Learn about investments while managing $3.5 million of real money, with additional opportunities to prepare for certification exams and earn Bloomberg certification.

Finance program information