MarCom report shows notable gains in key metrics

A comprehensive report covering paid, earned and owned media, as well as other marketing activities, shows WMU's Office of Marketing and Strategic Communications made significant inroads in student outreach, student engagement, media placements, internal and external communications, and other key metrics in the 2019-20 academic year. The full report, which is available online, details the office's efforts to advance and reflect WMU's excellence to our various audiences, including prospective students.

Read the full report here.