May 2023 WMU News

WMU now offering a bachelor’s degree in event management; accepting students this fall

Western Michigan University is now offering a bachelor’s degree in event management beginning fall 2023. The core of the program will focus on event ideation, program design, technology, execution management, budgeting and community engagement and is experientially based with both in-class and off-campus learning. Students will interact with professionals in the fields of event management, utilizing service learning and getting class credit while working in the field. This includes the planning and execution of local events such as popups, catering, conventions and exposition management.