Assessment, Marketing and Communications

Operational support units are part of the Office of the Vice President for Students Affairs and provide a range of services that ensure all Western Michigan University student affairs service areas offer the best possible support and programming to our students.

Assessment, Marketing and Communications provides a variety of services to student affairs. Our goals are to represent student affairs professionally, to support divisional and University-wide marketing initiatives and to assist with marketing communication, web, social media and other projects for our units.


  • Assessment and data management
  • Graphic design
  • Marketing (brochures, flyers, posters, etc.)
  • News articles
  • Photography
  • Web development
  • Video production

Assessment, Marketing and Communications staff