Director Operations, Marketing and Communications
Job Description
- Job code: 011147
- Pay grade: I
- Pay type: Exempt/salaried
General summary
Oversees operations and organizational effectiveness for the marketing and communications division, managing budgets, staff, processes, and projects. Aligns resources with strategic goals through planning, forecasting, and process optimization. Serves on the leadership team, contributing to decisions that enhance visibility, brand, enrollment, advancement, and retention.
Major duties
- Oversees executive and office support functions and personnel. Oversees office operations, including but not limited to processes, procedures, inventory and equipment.
- Develops policies and procedures and implements systems to increase division efficiency, effectiveness, and create a collaborative, team-oriented positive culture in division.
- Identifies operational challenges and recommends solutions to leadership to ensure alignment with divisional and institutional goals, policies, and procedures. Monitors and manages divisional finances to ensure effective resource allocation, fiscal integrity, and alignment with strategic priorities.
- Analyzes budget variances, forecasts financial performance, develops fiscal reports and tools, and supports the development of division budgets and resource plans in collaboration with leadership.
- Directs internal business services including but not limited to payroll and accounts payable.
- Develops business plans and controls major projects and operational analyses. Collaborates with internal and external constituents on projects to increase University's visibility, recruitment, advancement and retention.
- Evaluates and manages the fiscal aspects of contracts, budgets, and negotiated agreements.
- Oversees procurement processes, including requests for proposals and contract execution, and monitors vendor and independent contractor performance to ensure compliance with contractual requirements. Serves as a liaison among vendors, contractors, and internal stakeholders to support coordinated project execution and achievement of objectives.
- Conducts research and provides financial analysis and support on issues with financial implications directly to the vice president. Assists with project and event coordination.
- Maintains a positive, professional and safe work environment for all employees.
- Hires, supervises, and evaluates staff and student employees.
Minimum qualifications
Minimum qualifications based upon job documentation and industry best practices. Any current employees not meeting these qualifications will be grandfathered until they move to a different job.
Required education
- Bachelor's degree in related field from an accredited institution.
Required experience
- Five years' relevant experience.
- Leadership experience in business operations.
- Experience leading employees.
- Experience with budget management including fiscal analyses.
- Understanding of accounting and accounting principles.
- Excellent interpersonal, verbal and written communication skills.
Required other
- Ability to work irregular shifts and extended hours, including evenings and weekends.
Physical requirements
Office or other indoor work with minimal physical demands such as occasionally lifting or moving materials less than 25 pounds.
Working conditions
Work is generally performed in a well-lit, temperature-controlled indoor environment with occasional exposure to the outdoors or any number of elements.
Revised: 2026-05-19
This description indicates the general nature and level of work performed by employees in the above job. It is not intended to be a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.