Each year, Western Michigan University students majoring in any area of marketing at the Haworth College of Business are invited to apply for various scholarships. In addition, a number of scholarships are also available solely for those majoring in advertising and promotion, digital marketing and eCommerce, marketing, or sales and business marketing.
The application period for the 2023-24 academic year is closed.
Food and consumer package goods marketing students: This scholarship information is not for food marketing majors. Those students should complete the food and consumer package goods marketing application. Questions? Email Lisa Youtzy or call (269) 387-2132.
Integrated supply management students: This scholarship information is not for integrated supply majors. Those students should complete the integrated supply management application. Questions? Email Alyshia Garrett or call (269) 387-5856.
Separate applications are required for Haworth College of Business scholarships.
The qualifications and conditions associated with each marketing scholarship are listed below.
General eligibility requirements
- Must have a major slip on file in the Department of Marketing unless otherwise specified.
- Must have an overall GPA of 3.0 or higher at WMU unless otherwise specified.
- Must have a minimum of 56 credit hours completed prior to the start of the fall semester.
- Must be a full-time student (carrying a minimum of 12 semester hours) at the time of application and when receiving funds.
Advertising and promotion scholarships
These scholarships are available to individuals with a declared major in advertising and promotion who have a 3.0 GPA or higher.
- Cynthia Wrazien-Hirt Endowed Memorial Advertising Scholarship
- The Dr. L Fund
digital marketing & e-commerce scholarships
- Carmichael-Lynch DME Scholarship
- Richmond Excellence DME Scholarship
Marketing scholarships
These scholarships are available to individuals with a declared major in marketing who have a 3.0 GPA or higher and who are active in University and community activities.
- AMA Southwest Michigan Scholarship
- Bob and Amy Samples Marketing Scholarship
- Dr. Andrew Brogowicz Scholarship
- James W. Richmond Marketing Excellence Scholarship
- Zahir Quraeshi Endowed Scholarship in Marketing
Sales and business marketing scholarships
These scholarships are available to individuals with a declared major in sales and business marketing who have a 3.0 GPA or higher (unless otherwise specified below) and who are active in University and community activities.
- Bob and Amy Samples Sales and Business Marketing Scholarship
- James W. Richmond Sales and Business Marketing Scholarship
- The Lily and Alexi Mavrellis Sales and Business Marketing Scholarship