• Student smiling with backpack

    Plan a visit

    Interested in learning more about the Department of Marketing? Schedule your personalized visit.

  • Madeline Paciorek, Presidential Scholar in marketing, wearing a black blazer with a brown background.

    Madeline Paciorek

    Meet this year's Presidential Scholar in marketing.

  • Pictured is student Ellie Heinz

    Intern All-Stars

    Advertising and promotion students tapped into the experience of a lifetime as digital marketing interns for Bottles Nation.

  • Pictured is Aaron Coney

    Hustle Matters

    Aaron Coney has helped build strong brands his entire career, now owning a boutique creative marketing and management company.

  • A group of students in discussion, before the COVID-19 pandemic.

    Building a Connection

    Bronco Connect provides students with high quality internship experiences while offering clients high-quality, low-cost marketing solutions.

Rethink Smart.

It’s more than book smarts. More important than IQ. It’s the pursuit of purpose, daring to think differently, and not being afraid to question answers. We call it Rethink Smart. Are you ready? Western Michigan University’s Department of Marketing is one of the largest marketing programs in the nation. We offer experience-based learning that will prepare you for a successful, meaningful career. Our faculty brings years of practical experience to the classroom and maintains close ties with industries through applied research and consulting. 

Learn more about our marketing degrees.