Recreation/Sport Management – B.S.

This program is offered in-person.

The Department of Human Performance and Health Education's recreation program at Western Michigan University focuses on educating students about recreation and leisure leadership, program and service development, delivery, and management. The program offers a variety of courses, experiences and guidance that allow students to develop professional skills and competencies for professional careers in community, campus, outdoor, commercial, government or private settings. The program prepares WMU students to assume leadership and administrative roles in their chosen area of emphasis. 

Why recreation/sport management at Western Michigan University?


Find success: 90% of 2020-21 WMU recreation management and sport management graduates were employed or continuing education within three months of graduation. 

Real-world experience: 100% of recreation/sport management students complete an internship or field experience. 

Engage with the industry: this program enables students to interact with professionals in the fields of recreation and sport management, utilizing service learning and getting class credit while working in the field. This includes programs in Southwestern Michigan, the state of Michigan and throughout the United States.

Built in minor: students choosing the sport management concentration will receive a bachelor’s degree in sport management and a minor in one of several options including general business, communication, coaching, journalism or event management.

Hitting the standard: the recreation management and sport management program at WMU is designed to meet or exceed national standards set forth by the North American Society for Sport Management accrediting body, and instruction focuses on both theoretical and applied knowledge.

    Hear it from us

My WMU internship taught me hard work and to be a sponge for knowledge.
- Brandon Harlin, B.S. '22, Read more >

Concentration options

  • Recreation management

    Prepares students for leadership or administrative roles in public, non-profit, commercial and recreational sport organizations.

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  • Sport management

    Sport management

    Prepares students for roles in sport organizations on the interscholastic, intercollegiate, professional and recreational levels.

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Additional information

Engage with the industry

Video of Field Trip to WMU's Esports Arena with the sport management students

Take a tour of the Esports Arena with Dr. Colin Cork and our his students. 

More from the Field Trip Friday series.

  • study abroad

    Study abroad

    Students are encouraged to pursue additional educational opportunities through one of many study abroad options offered by the HPHE department or WMU in general.

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    WMU signature

    All WMU students have the option to stand out with an integrative learning project in one of several pathways including health and wellness, entrepreneurship, leadership and more!

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  • Visit campus

    There's simply no substitute for seeing WMU for yourself and experiencing a little slice of what makes WMU so unique and beloved. In-person and virtual tours are available.

    Schedule a visit