October 2019 NEWSLETTER
Bottling the Bronco spirit
How do you create a purpose-driven brand that speaks to consumers and generates sales? Students in the leadership and business strategy program learned the answer to this question while developing the business model for a new wine with a philanthropic impact.
Read about the wine launch.
Together we elevateJoin the Haworth College of Business in supporting #WMUGivingDay on Oct. 9, 2019! WMU Giving Day is a 24-hour fundraising opportunity for alumni, friends and community members to collectively elevate WMU by supporting philanthropic goals that impact students.
Join us on Giving Day.
Making an impactSenior Holly Harmon has had one goal since transferring to the Haworth College of Business: to positively impact as many people and communities as possible. Thanks to support from the Dean's Discretionary Fund and the Department of Management, she has been able to take advantage of opportunities that will allow her to help countless others.
Food marketing students receive prestigious scholarshipsFor the second consecutive year, WMU students have garnered the most scholarships out of all students nationally who received awards from the National Grocers Association.
Read about the scholarships.
Dr. Bernard Han on teaching and technologyDr. Bernard Han, professor of computer information systems and co-director of the health informatics and information technology program, answers questions about his passion for technology and his focus on student learning.
Read about Dr. Han.