Advertising student represents WMU at national program
Carlos Pinon is one of only fifty recipients of the annual, nationwide award for college seniors with both exceptional academic and professional achievements. He represented the University at the program in New York City in February.
The one-week networking immersion program connects students with top industry professionals. Participants in the program were exposed to top public and private advertising agencies and participated in mini-career fairs and other networking opportunities. Each day of the program also included a panel with representatives, including chief diversity officers from several advertising agencies, sharing their insights on diversity and inclusion in the industry, how the industry has evolved and what is in store for the future.
“Embracing diversity is something my parents instilled in me at a young age, and WMU's Haworth College of Business has given me so many opportunities to learn, grow and share my experiences,” says Pinon. “To be the first to represent WMU at such a prestigious event was amazing. I feel honored to be one of 50 students across the country that had the opportunity to represent the school that I love.”
Pinon is active on campus, participating in WMU AdClub and the Pi Kappa Alpha fraternity, of which he is a founding member. He is also a member of the National Student Advertising Competition team and will represent WMU at the spring competition. Pinon has completed internships at Biddy Murphy, Tilt.com and Things Ta Do and was most recently a digital marketing strategist intern with Turnkey Merchandise Programs.
He was nominated for the program by Dr. Karen Lancendorfer, associate professor of marketing and director of the WMU advertising and promotion program.