February 2020 Newsletter
February 2020 NEWSLETTER
WMU most victorious university in national competition's history
Two sales students competed in the State Farm Marketing and Sales Competition at the University of Central Missouri during the fall semester, with one taking top honors in the customer service role-play category. This victory brings WMU's student winnings to over $40,000 in the past eight years of competition, making it the most successful university in the event's history.
Read about the victory.
Read about the victory.
A team of Business Broncos placed first in a digital marketing case competition and also claimed a category award for Best Research in the inaugural Purdue Northwest Digital Marketing Competition. Students claim top spot in national digital marketing competition
Read about the competition.
Undergraduate students Blake Tindol and Brandon Buxton recently got the rare experience of presenting research at the Conference on Health IT and Analytics in Washington, D.C. The students presented research they collaborated on with Dr. Utkarsh Shrivastava, assistant professor of business information systems. Undergraduates present research at international conference
Read about the projects.
Frank Gambino: More than 36 years of teaching, industry connections and impact
As passionate as ever about the food and consumer package goods marketing program, Dr. Frank Gambino looks forward to his retirement transition and passing the baton to the strong team who will lead the program in the future.
Read about his impact.
From hosting students at his company to providing case studies for supply chain courses, William Crane, B.B.A.'06, radiates Bronco pride in all he does. Helping students and alumni become stars in their industries
Read about his volunteer connection.
Tom Kelly, instructor of supply chain, shares his experience on the benefits of Lean Six Sigma certification courses, which the Haworth College of Business will begin offering in the spring. Lean Six Sigma certification offered
Read about the certification.
To suggest a story please contact:
Editor: Molly Goaley
molly.goaley@wmich.edu
(269) 387-5928