February 2022 Newsletter
WMU student recognized by Google, takes first place in competition
One Western business instructor’s commitment to preparing students for a changing work environment led to WMU student participation in the international Virtual Business Professional Project—and a first-place win for junior Craig Ferry who, along with his teammates from Ohio, Singapore, Germany and India, delivered recommendations to Google related to communication best practices. One Google corporate representative noted that the suggestions were "ready to share with senior stakeholders."
Exceptional finish for sales students in national sales competition
First-rate environment. Passionate professors. Enthusiastic students. All these make WMU Haworth special. For Madeline Kastel and Austin Miller that definitely was the case during a recent virtual sales competition. Competing remotely from the Robert S. Kaiser Sales, Negotiation and Leadership Lab in Schneider Hall against students from across the country, the duo was cheered on by coach and instructor Mary Nielsen. “I was so proud of how supportive Maddie and Austin were of one another throughout the competition" Nielsen says. "Their positive attitudes, hard work and excellent sales skills added up to a second-place overall finish, continuing the run of exceptional performances by WMU Haworth students in sales competitions.”
Other stories:
- A WMU love story: Justin and Alexis Black
- WMU Alumni Spotlight: Chiante Lymon
- MBA alumna guides community to more equitable future
- Thought leader in food marketing takes reins of Western’s renowned program
- From Hollywood to the metaverse, WMU expert reveals how advertisers will try to score big during Super Bowl
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