Resume Sample - Advertising and Promotion


Street Address, City, State, Zip Code, Phone Number, Email Address


Bachelor of Business Administration, Western Michigan University, Kalamazoo, MI, Expected: Month Year

Major: Advertising and Promotion; Minors: Management and General Business, GPA: 4.0

Universidad Iberoamericana, Santo Domingo, Dominican Republic, Month Year

Study Abroad Course: Business and Culture in the Dominican Republic 

Universität Paderborn, Paderborn, Germany, Month Year

Study Abroad Courses: German Business and Culture; Global Negotiation 

Professional Experience

Client Engagement Intern, VML, Kalamazoo, MI, Month Year-Present
  • Aid in the creation of content briefs and PowerPoint decks to send out to team members
  • Audit sites in order to track that advertising components are appearing correctly
  • Update and adjust running schedules and blueprints for clients across multiple brands 
Student Assistant, The Career Center-Haworth College of Business, Kalamazoo, MI, Month Year-Present
  • Post job positions to the school database and send promotional e-mails to students
  • Manage interview schedules and career events using effective organization skills
  • Communicate proactively and professionally with students, employers, and a team of 15 
Analytics and Planning Intern, Leo Burnett Detroit, Troy, MI, Month Year-Month Year
  • Planned and moderated a focus group of 6 people to gain insights about Millennial consumer’s interests
  • Conducted research on competitors’ sites to produce suggested objectives for a website re-launch strategy
  • Assisted in updating multiple data dashboards in Excel and constructed data presentations in PowerPoint
  • Worked with a team to deliver social media analytics and conduct social listening studies for 2 brands

Honors and Memberships

  • Alpha Delta Sigma Honor Society, Member,Year
  • Haworth College of Business Trailblazer Award, Recipient, Year
  • Outstanding Advertising & Promotion Student Award, Recipient, Year
  • Washington Media Scholars Foundation Scholarship, Recipient, Year
  • Student Leadership Advisory Board, AdClub Representative, Month Year-Present
  • WMU AdClub, AAF Affiliate, Social Media Coordinator, Month Year-Present  
  • Western Michigan University Dean’s List, Recipient, , Month Year-Present
  • AdCraft Foundation Scholarship, Recipient, Year
  • Advertising and Promotion Advisory Board Scholarship, Recipient, Year and Year 

Community Outreach and Activities

  • Major Match-Up, Volunteer Speaker, Year
  • Big Brothers Big Sisters, Volunteer, Year
  • Marketing Principles, Tutor, Year
  • HCOB Business Externship Program, Peer Mentor, Year-Year
  • HCOB Business Externship Program, Extern, Year

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