Meet Bria: Fashion merchandising

Every time I've had questions for my professors they're quick to respond and help guide you through the course to be better.

  • Why did you choose fashion merchandising at WMU?

    The reason why I chose to go to WMU was because it's in my hometown and I saw that they had a fashion program which was what I really wanted to do.

  • What has been your favorite thing in the program so far?

    My favorite thing that I've done so far is all like the visual stuff. I'm taking the visual merchandising course right now and it's very hands-on which I like to do and I learn better that way.

  • What has your experience been with faculty?

    The faculty in the program that I've had so far, have been very helpful and nice. When you're in the fashion program you kind of get the same teachers like throughout the years in all the classes you take. Every time I've had any questions they're quick to respond and they'll just help you kind of guide you through the course to be better.

  • What is your career goal?

    After I graduate I do really want to start my own small business. I do a lot of handwriting, knitting with needles and crocheting clothes so I really wanna get that started up.

Fashion merchandising

The fashion merchandising major prepares students for exciting careers in fashion retailing and marketing. This program includes courses specific to merchandising in the fashion environment, as well as 18 credits in the Haworth College of Business. Graduates pursue careers in retail store operations, buying, and fashion marketing. In addition to problem solving and analytical skills, strong interpersonal and communication skills and the ability to work in a team environment are essential for success in this industry.

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